10 Apr 2008 No Comments
In HPU’s News
COM: HPU Team to Represent Hawaii in District Advertising Competition
A team of HPU students will travel to San Francisco, Calif. in April to participate in the American Advertising Federation’s district competition. Each team presents a 20-minute advertising plan to propel AOL’s instant messaging to the top of its market.
HPU’s representatives include team leader Christina Failma, HPU Akamai Advertising Club president Liberty Peralta and senior advertising majors Karen Joy Gaspar and Cassie Johnston.
The entire campaign development team includes Keisuke Takahashi, Kuo-Ping Huang, Make [sic] Ueda and Tsung Yang Hsu.
HPU will compete against teams from:
- California State University at Chico
- California State University at Fresno
- San Jose State University
- University of California at Berkeley
- University of Nevada at Reno
- University of San Francisco
The winner of the district competition advances to the AAF NSAC Nationals held in Atlanta, Georgia in June.
The American Advertising Federation headquartered in Washington D.C., acts as the “Unifying Voice for Advertising.” The AAF is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry. The AAF has a national network of 200 ad clubs located in ad communities across the country. Through its 215 college chapters, the AAF provides 6,500 advertising students with real-world case studies and recruitment connections to corporate America. The AAF also has 130 blue-chip corporate members that are advertisers, agencies and media companies, comprising the nation’s leading brands and corporations.
Posted 04.07.2008